Have you ever experienced that premium feeling of holding a brand-new boxed product with luxurious, rigid packaging? Well, packaging can certainly elevate the firsthand experience of any product. Therefore, it is critical to select packaging that exudes sophistication and opulence simply through its packaging. And that’s how rigid boxes come on screen.
Working on product packaging and adding an element of chic and elegance can certainly skyrocket sales, and rigid boxes are precisely what manufacturers need.
From billionaire Kyle Jenner’s brand Kylie Cosmetics to Steve Jobs most luxurious tech product, the iPhone, one thing that is common between both is their packing style and the in-hand feel of holding their boxed-packed products.
WHAT ARE LUXURY RIGID BOXES? AN OVERVIEW OF RIGID PACKAGING:
Custom luxury rigid packaging boxes are the perfect luxury packaging solution. Set up boxes, commonly used for product packing and display, fall under this category. These boxes, which frequently contain expensive items like cosmetics, jewelry, and electronics, are known as “luxury packaging.” Because no one would want a diamond in a cardboard box, the box just would not do justice to the diamond.
Premium packaging transcends beyond the product value; it sets a brand apart from the crowd. It elevates brand value by projecting a good first impression. Luxury rigid packaging speaks volumes about a brand’s quality and commitment because, as a customer opens a fancy package, it enhances the quality of the customer experience.
MATERIALS USED IN THE MAKING OF LUXURY RIGID BOXES:
Rigid boxes come in unique styles, such as telescope or top load boxes with corners, classic shoeboxes, hinged lid boxes, and clamp shell designs. A rigid box is made up of two parts: thick cardboard with a thickness between 2 and 3 millimeters, which is normally four to five times thicker than carton boxes and much thinner and considerably more flexible than wrapping paper that’s glued over the cardboard to cover it. Rigid packing usually involves using paper board or paper-based materials that are cost-effective and eco-friendly. Conversely, the use of unique paper styles in packaging reduces environmental impact since it is a renewable resource.
THE MANUFACTURING PROCESS FOR LUXURY RIGID BOXES:
The first step is to create a template, as it determines the durability of the product in rigid packaging. The second step involves assessing and improving the design’s accuracy by making a sample. The more precise the prototype, the better the formation of the box will be. Following design verification, we use the selected draft to manufacture the rigid box. As a result of technological advancements, machines now handle the majority of production. The rigid box still undergoes manual gluing and assembly. Various embellishment techniques enhance the box’s appearance after its manufacturing. These include different styles of coating like varnish, aqueous coating, ultraviolet coating, lamination, hot foil stamping, embossing, debossing, and flocking.
CONCLUSION:
Luxury rigid boxes are now the leading choice for brands to win credibility in the marketplace. Rigid box suppliers work closely with brands from conceptualization, printing, and color palette to final box design in order to convey a particular brand aesthetic.
